The brand aimed to regain recognition in Germany and extend their reach to a new target group.
We developed the overall content and design for their social media. At the same time, to create even more recognition, we spread content on different channels and made the brand tangible at different, attention-catching and unique events.
The events were held across 3 different cities and more specifically, at the usually overlooked ‘Spätis’.
The bottom line - a significant increase in sales.